Sfoglia per Autore
Mostrati risultati da 1 a 2 di 2
Public policy, social marketing and neuromarketing: from addressing the consumer behaviour to addressing the social behaviour. A study on the assessment of Public Service Announcements’ efficacy by neuro-metric indexes and techniques
2019
Public policy, social marketing and neuromarketing: from addressing the consumer behaviour to addressing the social behaviour - a study on the assessment of Public Service Announcements’ efficacy by neuro-metric indexes and techniques
2019
| Istituto | Anno di pubblicazione | Titolo | Autore | file(s) |
|---|---|---|---|---|
| Università degli Studi di Catania | 2019 | Public policy, social marketing and neuromarketing: from addressing the consumer behaviour to addressing the social behaviour. A study on the assessment of Public Service Announcements’ efficacy by neuro-metric indexes and techniques | - | |
| Università degli Studi di Roma La Sapienza | 2019 | Public policy, social marketing and neuromarketing: from addressing the consumer behaviour to addressing the social behaviour - a study on the assessment of Public Service Announcements’ efficacy by neuro-metric indexes and techniques | - |
Mostrati risultati da 1 a 2 di 2
Legenda icone
- file ad accesso aperto
- file disponibili sulla rete interna
- file disponibili agli utenti autorizzati
- file disponibili solo agli amministratori
- file sotto embargo
- nessun file disponibile